Jessica Simpson got her hustle on Saturday for the launch of her "Fancy" fragrance at Dillards Fashion Square Mall in Scottsdale, Arizona.
She's really turning into a Martha Stewart with branding and here's the great thing...her stuff is CUTE!
Not like the rest of these celebs (Paris Hilton..cough, cough) who put their name on anything tacky.
Fierce shoes, bags, etc....work it girl, I'm trying to be like you when I grow up :)
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